What's in store with shopper marketing?
In one sentence, solutions that make you stand out when push comes to buy. Shopper marketing identifies and answers the needs of shoppers – not consumers, and the distinction is very important – at every touch point of the shopper journey.
First sight to final purchase
A lot of work goes into getting someone to pick (or click) your brand and go to check-out. From strategic vision and visualising in-store solutions, to campaigns that change minds and deliver results, we have all points covered. Here are our services that help you get there:
Exclusive offer(ing)s you have to check out
Shopper marketing is all about efficiency and effectiveness. We didn't want to settle with tools that didn't 100% satisfy our requirements. So we built our own bespoke products for insights, planning and plotting the shopper journey. Partnering up with us means having this combined arsenal at your disposal.
Performs comprehensive shopper journey analysis for your brand. What are the key stages you can make an impact? How can you influence buyers at key points? Multiplan has the answers.
A quantitative data tool that lets our strategy reach its full potential. By looking at media cost per-retailer against shopper behaviours and measures, it tells us the most engaging and cost-effective way to reach the target audience - for every individual retailer.