Multiply Shopper

From browse to buy in no time

What's in store with shopper marketing?

In one sentence, solutions that make you stand out when push comes to buy. Shopper marketing identifies and answers the needs of shoppers – not consumers, and the distinction is very important – at every touch point of the shopper journey.

Case Studies

Heinz

Letting the dogs out for Heinz Ketchup

Huggies® Pull®-Ups®

Redefining the Childcare Category

Heinz

After School Heroes

DryNites®

Driving Category Awareness

Durex

Do You Know What They Really Think?

Lea and Perrins

WIN Brunch in Paris

Services

First sight to final purchase

A lot of work goes into getting someone to pick (or click) your brand and go to check-out. From strategic vision and visualising in-store solutions, to campaigns that change minds and deliver results, we have all points covered. Here are our services that help you get there:

Strategic Planning

Uncovering insights, analysing the shopper journey and planning for impactful campaigns.

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Virtual Store and Visualisation

Using VR technology and other simulation tools to see how your campaigns look in a real shopper environment.

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Creative & Messaging

Creating all the necessary creative elements, online and offline, and building style and messaging guides.

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Tactical Kits

Creating extensive brand guidelines to ensure consistency across campaigns and working with other partners.

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Consumer Testing

Scientifically measuring the effectiveness of shopper materials and compiling data to help with future campaigns.

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Activation Management

Managing live campaigns, liaising with media agencies, tracking times and everything else needed to make your campaign run smoothly.

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Special Services

Exclusive offer(ing)s you have to check out

Shopper marketing is all about efficiency and effectiveness. We didn't want to settle with tools that didn't 100% satisfy our requirements. So we built our own bespoke products for insights, planning and plotting the shopper journey. Partnering up with us means having this combined arsenal at your disposal.

MultiPlan

Performs comprehensive shopper journey analysis for your brand. What are the key stages you can make an impact? How can you influence buyers at key points? Multiplan has the answers.

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MultiPoint

A quantitative data tool that lets our strategy reach its full potential. By looking at media cost per-retailer against shopper behaviours and measures, it tells us the most engaging and cost-effective way to reach the target audience - for every individual retailer.

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Mind's eye

Mind’s Eye is our insight and research tool that uses rich, real-time feedback from your target audience. Developed together with Innovate UK and Edinburgh Napier University, it gathers insights from 500,000 UK consumers, 20,000 of which are in Scotland.